Publications

Session 2022-23


Faculty Name

Name of journal

Paper Title

ISSN-Journal Details

SCI/SCOPUS/UGC

Dr Vibhuti Tyagi Journal of pharmaceutical Negative Results Relationship Marketing and customer Satisfaction ;An Empirical Study [ISSN: Print -0976-9234, Online - 2229-7723] Scopus
Dr Vibhuti Tyagi European Chemical Bulletin (Special Issue 4) "Mental stress of collge students in the context of suitable industry in hand -An alaytical study " DOI-10.31838/ECB/2023.12si4.066 Scopus
Dr Vibhuti Tyagi IEEExploree 3rd International Confrence on advance computing "Industrial -Organizational Neuroscience and the Rise of Big Data" DOI-10.1109/IC AICTE S7410.2023.1018272 Scopus
Dr. Manjusha Goel IJARESM "Green Finance helps in sustainability Myth or Fact" Volume 11,Issue 6,ISSN :2455-6211 UGC Care
Dr. Manjusha Goel IEEExploree 3rd International Confrence on advance computing Detailed investcation on Blockchain Smart Contracts Application and its Usefulness DOI-10.1109/ICIDCA56705.2023.10099575 Scopus
Dr. Shikha Mittal Computer Integrated Manufacturing Systems "Soft computing deployment under Inventory Control" ISSN-1006-5911 Scopus
Dr. Shivani Tyagi IJFANS "Digital Marketing -Challenges,Solution and Problems in today competitive Era-A study" ISSN Print:2319/EISSIN-2320-17876 UGC Care
Mr. Akshay Kumar The British Journal of Administrative Mangement Risk Perception and Consumer Purchase Behaviour with special reference to E-Shopping -An empirical Evidence from India ISSN 1746-1278 ABDC (C Category Journal)
Mr. Deepak Tomar Empirical Economics Letters.22 "Consumer Attitude towards counerfiit product :An extension of theory of planned behaviour" ISSN 1681-8997/http;//doi.org/10.5281/zenodo.7749039 ABDC (C Category Journal)
Mr. Deepak Tomar Jornal of Novel Research & Development "Perception & attitude of today adolscence generation towards Social Entrepreneurship" ISSN:2456-4184 Peer Reviewed Journal

Session 2021-22


Faculty Name

Name of journal

Paper Title

ISSN-Journal Details

SCI/SCOPUS/UGC

Dr. Vibhuti Tyagi

Transnational Marketing Journal, London, UK

Employee Motivation: An Indian Perspective

ISSN: 2041-4692 9(3), pp. 597 –. doi: 10.33182/tmj.v9i3.1318.

Scopus

Ashish Kumar Singh,
Dr. Prayas Sharma,
Ntesh

Journal of Reliability and Statistical Studies

Knowledge and Awareness of Covid-19 in Uttar Pradesh : An Exploratory Data Analysis

ISSN: 2229-5666Vol. 15, Issue 2 (2022) (Online Version)ISSN: 0974-8024 (Print Version)

SCIE, WOS, SCOPUS

Dr. Ashish Kumar Singh

MDPI, Research paper, This research was partially funded by FONDECYT grant number 1200525 (V.L.) from the National Agency for Research and Development (ANID) of the Chilean government under the Ministry of Science, Technology, Knowledge, and Innovation.

Modern Multivariate Statistical Methods for Evaluating the Impact of WhatsApp on Academic Performance: Methodology and Case Study in India

2076-3417

SCIE, WOS, SCOPUS, IF-2.7,Q2,MDPI, Research paper

Dr. Ashish Kumar Singh

Journal of Modelling in Management

A study of Indian Gen X and Millennials consumers’ intention to use FinTech payment services during COVID-19 pandemic

1746-5664, DOI 10.1108/JM2-02-2022-0059"

© Emerald Publishing Limited

Dr. Manjusha Goel

International Journal of Scientific Engineering and Research (IJSER)

A Study of Impact of Russia - Ukraine War on the Indian Economy

ISSN (Online): 2347-3878 Volume 10 Issue 5, May 2022, Impact Factor : 7.741

UGC

Mr. Harsh Mohan Sharma

International Journal of Advance and innovation research

A Study of brand salience of private label brands in apparel retail segment

ISSN 2394 - 7780Volume 9, Issue-2 (IX), April - June 22

Peer-reviewed

Dr. Shivani Tyagi

International journal of Food and nutritional Sciences

Digital Marketing- challenges, solutions and problem in today’s competitive era-A study

ISSN 2319-1775 e-ISSN2320-7876, Vol.11,S Iss1,2022

Scopus

Dr. Shivani Tyagi

International journal of analytical and experimental model analysis

The study analysis on effectiveness of online advertising on consumer behavior in modern age in India

ISSN-0886-9367 Vol XIV-ISSUE –VII-JULY 2022

UGC-CARE Group 'II'

Dr. Shikha Mittal

International Journal of Health Science

An examination of buyer perspectives and attitudes in relation to online shopping

ISSN No. - 2550-696X, 6(S2) 2022https://doi.org/10.53730/ijhs.v6nS2.6959

Scopus

Dr. Shikha Mittal

International Journal of Scientific Research in Engineering and Management

Literature Review on Soft Computing Based Optimization Models

DOI: 10.55041/IJSREM11697Volume 06, Issue 02 February 2022 ISSN: 2582-3930

UGC-CARE

Mr. Akshay Kumar

World Journal of management & Economics

Evaluation of attributes related to paradigm shift in business & Management in current scenario - A dimension reduction approach

Volume 15, Issue 6, ISSN 1819-8643

ABDC C CATEGORY

Dr. Manjusha Goel

International Journal of Engineering Applied Sciences and Technology

Impact of digitalisation on employability of faculties in education sector in india during 20-21

ISSN No. 2455-2143, Vol. 6, Issue 7, ISSN No. 2455-2143, Pages 187-193, Published Online November 2021

Online Peer Review


Session 2020-21


Faculty Name

Name of Journal

Paper Title

ISSN - Journal Details

SCI/SCOPUS/UGC

Ashish KumarSingh,
Sunil Atulkar

Journal of Retail & Distribution Management

Role of psychological and technological attributes on customer conversion to use food ordering apps

ISSN: 0959-0552 Impact factor 2.93, H SCORE-73. DOI 10.1108/IJRDM-09-2020-0349 ABDC-A Category

Scopus index, Publishing with Emerald Publishing Limited, ABDC- A Category, SSCI listed journal.

DR. Ashish Kumar Singh

Journal of Public Affairs

COVID-19: Assessment of Knowledge and Awareness in Indian Society

ISSN: 14791854,DOI; https://doi.org/10.1002/pa.2354Vol-20,issue4,ABDC- B Category (2020)

Scopus (Elsevier) index, Web of Science (Clarivate Analytics), Social Science Premium Collection (Pro-Quest), Emerging Sources Citation Index (Clarivate Analytics), Published with Wiley Publications, .

DR. Ashish Kumar Singh

Journal of Public Affairs

Correlation between weather and COVID-19 pandemic in India: An Empirical Investigation

ISSN: 14791854, Vol-20,issue4

Scopus (Elsevier) index, Web of Science (Clarivate Analytics), Social Science Premium Collection (Pro-Quest), Emerging Sources Citation Index (Clarivate Analytics), Published with Wiley Publications, ABDC- B Category (2020). DOI; https://doi.org/10.1002/pa.2222

DR. Ashish Kumar Singh

International Journal of Business Excellence

Repurchase behaviour and positive word of mouth. Role of hedonic shopping motives

ISSN: 1756-0047

Scopus (Elsevier) index, Publishing with Inderscience publishers, ABDC- C Category.

Dr. Manjusha Goel

IOSR Journals

An analysis of Financial derivative (F & O) with special reference to Axis bank and Canara bank.

E-ISSN: 2321-5933

peer-reviewed


Session 2019-20


Faculty Name

Name of Journal

Paper Title

ISSN- Journal Details

SCI/SCOPUS/UGC

Dr. Manjusha Goel

 

In IJEAS&T

Impact of Covid-19 on banking institutions AND indian economy in 1st quarter 2020

Issn: 2455-2143

peer-reviewed

Ashish Kumar Singh,
Dr. Prayas Sharma,

 

Journal of Public Affairs

COVID-19: Assessment of Knowledge and Awareness in Indian Society"

ISSN: 14791854,ABDC- B Category (2020). DOI; https://doi.org/10.1002/pa.2354

Scopus (Elsevier) index, Web of Science (Clarivate Analytics), Social Science Premium Collection (Pro-Quest), Emerging Sources Citation Index (Clarivate Analytics), Published with Wiley Publications,

Ashish Kumar Singh,
Dr. Prayas Sharma,

 

Journal of Public Affairs

Correlation between weather and COVID-19 pandemic in India: An Empirical Investigation"

ISSN: 14791854 ABDC- B Category (2020). DOI; https://doi.org/10.1002/pa.2222

Scopus (Elsevier) index, Web of Science (Clarivate Analytics), Social Science Premium Collection (Pro-Quest), Emerging Sources Citation Index (Clarivate Analytics), Published with Wiley Publications,


Books/ Chapter Published


Faculty Name

Name of Publisher

Title of the book/Chapters published

Year of publication

ISBN No.

Dr. Ashish Kumar Singh

 

International Book Taylor & Francis

 

New Marketing Perspective in Post Covid Era with the application of Business Intelligence

2021

ISBN : 9781032027296

Dr. Ashish Kumar Singh

International Book Publishing with IGI Global Publishing Limited. DOI: 10.4018/978-1-7998-8497-2

 

Modelling student employability on academic basis: A Supervised Machine Learning approach with R

2022

ISBN13: 9781799884972

Dr. Shikha Mittal

Universal Publication House

Trending change of edible oil industry: with special reference to India

2022

ISBN: 978-81-952125-5-2

 

Ms. Monika Nagar Book Chapter "Role of Governance and leadership in Sustainable Development" 2022 ISBN:978-93-92591-92-1
Mr. Akshay Kumar Iterative International Publisher Evolution of Artificial Intelligence research in HRM 2022 ISBN -978-1-68576-417-3
Dr. Shikha Mittal & Mr Deepak Nexgen Publication Impact of Artificial Intelligence on Digital Marketing due to Technological Advancements 2022 ISBN-978-81-96185
Dr. Shikha Mittal Thakur Publication "Customer Relationship Management" 01-11-2022 ISBN - 978-93-5480-648-3
Dr. Shikha Mittal Thakur Publication "Service Marketing" 01-11-2022 ISBN - 978-93-5480-647-6
Dr Vibhuti Tyagi Scientific International Publishing House "Human Resource Mangement" 01-01-2023 ISBN 978-93-5625-410-7
Dr. Richa Shukla Thakur Publication "Retail Management" 01-02-2023 ISBN - 9357550712
Dr. Shikha Mittal Thakur Publication "Digital Marketing" 01-02-2023 ISBN : 978-93-5755-077-2